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Admission CRM

Admission CRM that tracks every applicant from enquiry to enrolment

NeuronCx keeps each applicant's course choices, stage, documents, fees and calls on one record, and follows up at the stage where an application has stopped.

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The admission cycle

What an education CRM fixes in the admission cycle

A lead list records that a student enquired, but not whether the student intends to apply, whether the same student already exists under another source, or at which stage the application stopped.

Lead qualification before the first counsellor call Leads from education portals and ads arrive with a name, phone number and course, and no indication of whether the student intends to apply.

One record per student across lead sources A student who enquires on a portal, sends a WhatsApp message and calls the helpline is otherwise counted as three separate leads.

Follow-up at the stage where an application stops Unsubmitted forms, missing documents and unpaid application fees are not flagged for follow-up in a lead list.

Enquiry capture

Student enquiry management across every lead source

Leads from education portals, ads, website forms, calls and WhatsApp are added to one student record with their source and campaign, so every enquiry is counted once and followed up from the same place.

  • Source and campaign tagging Each lead is tagged with its source on arrival, and leads from ad campaigns carry the campaign name to the record.

  • Duplicate enquiry merging Enquiries from the same student across portals, calls and messages are merged into one record, which keeps lead counts accurate.

  • Replies in Hindi and regional languages NeuronCx detects the language of the student's first message and replies in that language.

Student record is the one record every enquiry source writes to.

Education portalsGoogle AdsMeta adsWebsite formsInbound callsWhatsAppLead systemCampaign repliesStudentrecord

Course choices stored as carts on one student record

Each course choice, defined by campus, school, programme and course from your catalogue, is stored as a cart, so a second enquiry adds a cart to the existing record instead of creating a new lead. When a student does not meet the eligibility criteria for the first choice, the counsellor is prompted to suggest another course or intake.

B.Tech Computer Sciencehistory starts here
B.Tech Computer Sciencehistory starts here
Each course choice is a cart on the same student record.

Admission stages from enquiry to enrolment on one record

NeuronCx tracks each admission as an episode with stages, key dates and an assigned counsellor. Select a stage to see what NeuronCx records and sends at that point.

Key dates on the record include 12th results, entrance exam results, state counselling seat allotment and the intake session.

EnquiryEnrolled

  1. A lead from a portal, ad, call or message is added to the student record with its source.

  2. If the qualification form is opened but not submitted, a reminder is sent after one day.

  3. Course, campus and contact details are saved, and the stage is set to Qualified in NeuronCx and in your lead management system.

  4. A personalised application link is sent to the student.

  5. Transcripts, ID proof and entrance scorecards are collected, checked by type and read into the record.

  6. A branded receipt with the amount paid and the balance is sent after each payment.

  7. A branded receipt with the amount paid and the balance is sent after each payment.

  8. The seat is confirmed, and the record remains available for later semesters and programmes.

Enrolled The seat is confirmed, and the record remains available for later semesters and programmes.

Every stage change is written to the student record and synced to your lead management system.

00%
of the application journey, from qualification to enrolment confirmation, runs without manual work
figure to confirm

Admission agents and workflows

Each agent handles one admission task from the student record and writes the result back to it. Select an event to see what starts it, who handles it and what is recorded.

Pick an event and watch it travel through.

TriggerLead from an education portalThe lead arrives with a name, phone number and course.
Route
Virtual agentHuman team
The qualification form is sent, and NeuronCx checks whether the student already has a record.
ResolveQualified student recordCourse, campus and contact details are saved, and the stage is set to Qualified and synced to your lead management system.

Illustrative run, not live data.

Features

Education CRM software features for admissions teams

Campaigns, answers and reports all work from fields on the student record, such as stage, programme, city and missing documents.

Qualified UG Engineering applicants without an entrance scorecard

  • Stage is Qualified
  • Programme is UG Engineering
  • Missing: entrance scorecard
  • Excluding: enrolled and closed
Result days

Result-day campaigns

Messages on 12th and entrance result days ask applicants for marks missing from their application.

  • 12th results
  • JEE
Answers

Answers from your own content

Questions on programmes, eligibility, cut-offs, fees, hostel and placements are answered only from content your team loads, with the enquiry form or helpline offered when the answer isn't there.

Follow-up

Timed reminders and exclusions

A form reminder one day after the qualification form is opened but not submitted, and a re-engagement message 7 days after first contact. Enrolled, closed and cancelled students are left out automatically.

Reporting

Admissions reporting for leadership

Leads compared by source and campaign by how many complete qualification, and call scores with written feedback for each counsellor.

Call quality

Counselling call quality and counsellor skills

Counselling calls are scored against an admissions scorecard, and each score is stored on the student record and used to coach counsellors on specific skills.

  1. 01
    Telephony

    Calls matched to counsellor and student

    Calls from your telephony system are linked to the counsellor and the student, and filtered by call length and direction before scoring.

  2. 02
    Scorecard

    Admissions scorecard

    Sections cover counselling, application assistance, call etiquette, soft skills and sentiment.

  3. 03
    Review

    Zero-tolerance flags

    Calls with negligence, rudeness or pressure on a student are flagged for supervisor review.

  4. 04
    Student record

    Scores and feedback on the record

    Scores and written feedback are stored on the student record and synced to your lead management system.

  5. 05
    Coaching

    Skill gaps by counsellor

    Scores across each counsellor's calls show which skills need coaching.

Questions about Higher Education

What is an admission CRM?

An admission CRM keeps one record for each applicant from first enquiry to enrolment, with the course choices, application stage, documents, fees and counselling calls on that record.

How is an admission CRM different from an education CRM?

Admissions are one part of an education CRM. In NeuronCx the admission is tracked as one episode on the student record, and the same record stays in use after enrolment.

Does it replace our lead management system?

No. NeuronCx works alongside it, with a two-way sync of stage, course choice and activities through webhooks and APIs.